Mutabloom privacy policy
Last updated: 23 September 2026
The short version. Mutabloom has no account, no login and no server of ours at all. Your save lives on your device, and in your own iCloud if you leave sync on. What does leave your device is advertising and diagnostic data collected by Google, purchases handled by Apple, and whatever Game Center you choose to sign in to.
The first time you open it, Mutabloom asks whether adverts may be chosen for you, on a welcome screen before you have played anything. Either answer gives you the whole game, every reward and the same prices; the answer only changes how the adverts are picked, and you can change it whenever you like.
Mutabloom is not a children's app. It is made for adults, it is not in the Kids Category, and it is not directed to children.
What stays on your device
Your garden, your plants, your journal, your pets, your gems, your streak, your settings and your purchase entitlements are held in a file in Mutabloom's own storage on your iPhone. There is no Mutabloom account to create, nothing to sign up for, and no field anywhere in the game where you type something that is sent to us. Delete the app and that file goes with it.
We do not run a server. There is no Mutabloom back end of any kind and the app never contacts anything of ours — not to sync, not to log, not to check a licence. The only companies Mutabloom talks to are Google and Apple, and everything either of them receives is described below.
Advertising
Mutabloom is free, and advertising is what pays for it. There is exactly one advertising company in the game: Google, through AdMob. There is no mediation layer and no second network. If that ever changes, this page changes before the change ships.
Two kinds of advert appear:
- Rewarded adverts, which you choose to watch in exchange for something — doubling an offline harvest, a growth boost, a shop re-roll, a streak freeze. These never start on their own. You press a button with the reward written on it.
- Interstitial adverts, which appear between things: after closing the shop, after selling a harvest, on leaving the journal. They are capped hard, never appear in your first two sessions, never during a weather event, and never inside a Live Activity.
To serve those adverts, Google collects and processes:
- Device and advertising identifiers. Which identifier, and whether the advertising identifier is available at all, depends on your answer to the tracking prompt described in What Mutabloom asks permission for.
- Approximate location, derived from your internet address at roughly city or region level. Not your precise location: Mutabloom never asks for location permission and cannot read your GPS.
- Device and app information: device model, operating system version, language, and which app requested the advert.
- Advert interaction: that an advert was requested, shown, watched to the end, or tapped, which is also how a rewarded advert knows to pay you.
Google's handling of that data is governed by Google's privacy policy and how Google uses information from apps that use its services.
Buying Remove Ads stops every interstitial permanently. It deliberately does not remove the rewarded adverts, because those are rewards rather than interruptions and removing them would remove things you paid nothing for and lose nothing by keeping. While you still have rewarded adverts available, the advertising software still starts, and this section still applies to you.
What Mutabloom asks permission for
App Tracking Transparency
The first time you open Mutabloom it shows a short welcome screen — the wordmark, what the game is, and a Start your garden button — and says there that the game is free and paid for by adverts. Tapping that button is when iOS asks whether Mutabloom may track you across apps and websites owned by other companies. It is asked there, before you have played anything, rather than on top of a garden you are in the middle of. This is Apple's prompt and Apple enforces the answer.
Say no and nothing about the game changes. Adverts still appear; they are simply chosen without the device advertising identifier, which usually means they are less relevant and pay us less. You can change the answer at any time in iOS Settings → Privacy & Security → Tracking.
Say yes and Google may use that identifier to link what you do in Mutabloom with what you do in other apps and on websites, so the adverts you are shown are chosen for you. That is what Apple means by tracking, and it is why Mutabloom's App Store listing declares Device ID and Advertising Data as used to track you. Nothing else changes: the game, the rewards and the prices are identical either way.
Consent in the European Economic Area and the United Kingdom
Where the ePrivacy rules and the GDPR require consent before adverts are personalised or before anything is stored on your device for advertising, Mutabloom shows Google's consent form — the UMP consent form — before it requests a single advert. The choices you make there are yours to change afterwards: the game has a standing Settings → Privacy Options row that reopens the same form.
If you refuse consent the game still works in full, and you still get every advert and every reward. Google serves its limited adverts instead: chosen without anything being stored on or read from your device for advertising. They pay us less and are otherwise identical to watch.
If you consent here and separately allow tracking at Apple's prompt, the adverts you see are personalised. If you decline this form, Mutabloom does not go on to show you Apple's prompt at all — asking to track somebody who has just said no would be both rude and against Apple's rules — so Mutabloom will not appear under iOS Settings → Privacy & Security → Tracking either. Reopen the Privacy options row in the game if you change your mind.
United States state privacy laws
Apple's tracking prompt above is shown in the United States like everywhere else. What the US state privacy laws additionally require is an opt-out rather than an opt-in, so there is no second prompt: the control is standing instead, in the same Settings → Privacy Options row, and that is where you say no to the sale or sharing of personal information for targeted advertising.
Notifications
Mutabloom asks for notification permission when it first has something worth telling you, and it works perfectly well if you refuse. Every notification the game sends is a local notification: it is scheduled on your device by the app, from your own garden's state, and no server of ours is involved and no data leaves your phone to produce it. You can turn off Harvest, Streak, Weather and Gift reminders individually inside the game, and all of them at once in iOS Settings.
Diagnostics and analytics
Mutabloom uses three Google services, all part of Firebase, and all of them see product data rather than personal profiles:
- Firebase Analytics records what happens in the game — a session starting, a seed bought, a harvest with its mutations, a rewarded advert watched, a purchase, a prestige. It is tied to a random app-instance identifier that Google generates, not to your name, your email or your Apple Account. Deleting and reinstalling the app resets it.
- Firebase Crashlytics collects crash reports: what the app was doing when it fell over, the device model and OS version, and a stack trace, along with performance data such as how long the app took to start and where it stalled. It is the only way a crash that happens to you gets fixed for you.
- Firebase Remote Config is built into the app so that advert caps and event timings can be adjusted in a later version without shipping a whole new build. Version 1.0 fetches no configuration at all — every number the game uses is compiled into it — and this page will say so differently before a version that does.
Some of that diagnostic data is also used by Google to measure and improve advertising. It is not linked to your identity.
Google's handling of all three is governed by the Firebase privacy and security policy.
Purchases
Everything Mutabloom sells is sold through Apple, using StoreKit. We never see your payment details. No card number, no billing address, and not the email address of your Apple Account, ever reaches us or the app.
What the app reads is the list of entitlements Apple says your Apple Account holds — whether Remove Ads is owned, whether the Golden Trowel, an extra plot row or an extra pet slot were bought — which is also what makes Restore Purchases work on your other devices. Refunds are handled by Apple at reportaproblem.apple.com, not by us.
Game Center
Game Center is optional and the whole game works without it. If you are signed in, Apple handles it, and Apple's privacy policy governs what Apple keeps.
What goes to Apple when you are signed in is your progress towards Mutabloom's achievements and your entries on its leaderboards — Daily Sprint, weekly garden value, rarest harvest. The game receives an opaque player identifier from Apple and the display name you have already chosen for Game Center. Mutabloom never sees the Apple Account behind it, your email address or your password. There is no chat, and nothing you type in the game is sent to another player.
Live Activities and the Dynamic Island
You can put your garden on the Lock Screen and in the Dynamic Island: growth timers, the weather countdown, a harvest-ready count, buttons that water, catch weather or harvest. This is off until you turn it on inside the game.
Turning it on sends nothing anywhere. The activity is drawn by Mutabloom on your own device from your own save, it is updated by the app while the app is running, and nothing about it involves a push token or a server of ours. There is no network request. Every number on it — the growth timer, the weather countdown, the harvest-ready count — came off your phone.
One consequence of that is worth knowing, because it looks like a fault and is not: since the update has to come from the app, an activity can only start while Mutabloom is open, and a weather event that begins while the game is closed will not appear on your Lock Screen until you next open it.
The buttons inside a Live Activity run inside Mutabloom on your device. Pressing Catch during a rainstorm changes your save; it does not send us anything. Nothing in a Live Activity is advertising, and Apple's rules do not allow it to be.
iCloud save sync
If you are signed in to iCloud and have iCloud Drive on, Mutabloom keeps a copy of your save in your own iCloud storage, in the private container iOS gives the app, so that a new phone picks up the garden the old one left. This is Apple's storage, in your account, counted against your quota, and we cannot read it — not the file, not its contents, not the fact that it exists.
Turn it off for Mutabloom in iOS Settings → your name → iCloud → Saved to iCloud → Mutabloom, and the game will keep the save on the device only. To delete the copy that is already there, delete the app first and then remove its data under Manage Account Storage; the support page explains why that order matters.
Children
Mutabloom is not a children's app and is not directed to children. It is not in the Kids Category of the App Store, it is designed for and marketed to adults, and its advertising requests are not tagged as child-directed because it is not a child-directed service. We do not knowingly collect personal information from children under 13, or under the equivalent age of digital consent where you live. If you believe a child has given us information, write to the address at the bottom of this page and we will delete it.
Who else is involved
- Google — AdMob advertising, Firebase Analytics, Crashlytics and Remote Config. Privacy policy.
- Apple — the App Store, purchases, Game Center and iCloud sync. Privacy policy.
That is the complete list. Mutabloom contains no other analytics, no attribution SDK, no social login and no advertising network beyond the one named above.
Keeping and deleting
- Your save. Deleting the app deletes the copy on the device. The iCloud copy is removed through iOS Settings → your name → iCloud → Manage Account Storage, where Mutabloom's data can be deleted like any other app's.
- Game Center. Achievements and leaderboard entries belong to your Game Center account rather than to the app, so deleting Mutabloom does not remove them — reinstall and they come back. Apple's Game Center settings are where you manage or reset them.
- Analytics and crash data. Held by Google under their retention policies. Deleting and reinstalling the app gives you a new app-instance identifier, which unlinks future data from past data.
- Anything else. Write to the address below. Where the law where you live gives you rights to access, correct, delete, or object — the GDPR, the UK GDPR, the CCPA and its relatives — that address is how you exercise them, and we will answer within the period the law allows.
We do not sell personal information for money. Where advertising with the advertising identifier counts as a "sale" or "sharing" under a US state law, the Settings → Privacy Options row and Apple's Tracking setting are the two opt-outs, and either one is enough.
Changes to this page
When the game's behaviour changes, this page is updated before the version that changes it ships, and the date at the top moves. If a change is significant, the game will say so in app rather than leaving it here to be found.